Integrated, multi-channel strategy with acquisition, retention and/or brand-building initiatives, based on your business objectives. Plan and implement short-term campaigns/blitzes, as needed.
Create a comprehensive social media strategy that will maximize engagement among your core fans, prospects and customers, and support your key objectives, while accounting for the time commitment required for ongoing maintenance.
Facilitate the design and development of a variety of marketing tools, including logos, business cards, social media backgrounds, signage, and branded premiums.
Write new copy or edit/update existing copy for marketing & sales campaign development (online/offline), marketing/sales collateral, email blasts, presentations, websites, and/or biographies.
Build a WordPress website that contains the requirements your business needs to support your online objectives, and is optimized to increase its visibility organically in search results.
Build a strong brand strategy that will effectively represent the brand value, and ensure cohesive branding representation across all channels.
Plan, design and implement email campaigns, including the development of newsletters and corresponding landing pages, and provide performance analytics.
Develop unique promotional incentives that will maximize sales lead acquisition, in addition to manage the creation of custom displays, sales and marketing collateral, table premiums.